Business Profile: Kimora Lee Simmons

I had to highlight Kimora Lee Simmons, President and Creative Director of Phat Fashions, because she is a member of my generation, a Mom Mogul, and from St. Louis! Since I’m just putting my Mom Mogul boots on, it’s important for me to see that there are people who are doing it quite successfully. Her industry and way of life is different from mine but I am impressed by her ability to balance it all.

Kimora started her career in fashion as an international teenage model. Over the last 12 years, she has created a fashion empire – a lifestyle brand – with Phat Fashions and its labels. She has a diverse income stream with a career product portfolio including the previously mentioned fashion empire, a highly reviewed book Fabulosity: What It Is and How To Get It, highly rated reality show Life in the Fab Lane, and several other business ventures… she has a total of 20 businesses! Finally, she’s philanthropic and gives back to several causes including a scholarship to young ladies in our hometown.

Check out this recent interview with Access Hollywood with words for how she views her life at this time:

Lessons to learn from Kimora Lee Simmons:

• Consistency is key to establishing a lifestyle brand. Although the products are different, the message is the same throughout – fabulous!
• Maintain relationships that keep you grounded to keep your head on straight and give you a calm spirit.
• Appreciate all that life has for you and go after those experiences you want.
• Do not be afraid to walk away from a partnership that is not good for you.
• Always think of fresh ideas for your business and include others in this brainstorming.
• No matter what your background is, be confident in what you are doing.

Keep up with Kimora on her official website: www.kls.com.